Lucie Ozanne

Head of DepartmentLucie Ozanne

Meremere 342
Internal Phone: 94073

Qualifications

Research Interests

Research interests include social marketing and corporate social responsibility.

Recent Publications

  • Ozanne LK. and Prayag G. (2022) Exploring Airbnb Host Wellbeing and Host-Guest Conflicts in Network Hospitality. Frontiers in Psychology 13 http://dx.doi.org/10.3389/fpsyg.2022.805761.
  • Ozanne LK., Chowdhury M., Prayag G. and Mollenkopf D. (2022) SMEs navigating COVID-19: The influence of social capital and dynamic capabilities on organizational resilience. Industrial Marketing Management 104: 116-135. http://dx.doi.org/10.1016/j.indmarman.2022.04.009.
  • White S., Ballantine P. and Ozanne L. (2022) Consumer Adoption of Plant-Based Meat Substitutes: A Network of Social Practices. Appetite.
  • Ozanne L. and Ozanne JL. (2021) Disaster Recovery: How Ad Hoc Marketing Systems Build and Mobilize Social Capital for Service Delivery. Jounral of Public Policy & Marketing.
  • Ozanne L., Stronelli J., Luchs M. and Mick D. (2021) Enabling and Cultivating Wiser Consumption: The Roles of Marketing and Public Policy. Journal of Public Policy and Marketing.