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This course contains practical work in the community and groupwork. The course prepares students to do public communication in a rapidly changing media environment. The first half of the course explores how a range of social media platforms work and how professional communicators are attempting to use it. Topics include networks, convergence culture, privacy and new forms of public life. In the second half of the course students apply these ideas in small-group projects for a community organisation or company.
describe trends and practices in public social media communicationunderstand and apply key concepts of digital media studiesdiscuss arguments around the impact of digital media on public organisationscombine theory and practical workapply academic arguments through analysis of media textsdevelop writing, group work, oral presentation and discovery learning skills
Any 15 points at 100 level from COMS or DIGI, orany 60 points at 100 level from the Schedule V of the BA.
COMS222 (2008-2012), DIGI207
Students must attend one activity from each section.
Domestic fee $821.00
International fee $3,750.00
* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.
For further information see
Language, Social and Political Sciences