MBAM604

Data Informed Strategy

15 points

Occurrences

Description

Strategy is about making purposeful, explicit choices on how to build a sustainable competitive advantage and sustainable long-term profitability or impact. In this course, we will discuss various ways of thinking about organisational strategies, what tools are available to guide your thinking, and the importance of data and analytics for both the selection and implementation of such strategies. This course will prepare participants to think strategically, to ask the right questions, to identifying what data is needed to answer those questions and how to transform data into meaningful insights in order to support decision-making.

Prerequisites

Subject to approval of the MBA Director.

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