Corporate Finance Theory and Policy

The theoretical principles of corporate finance and their applications to business policy.

15 points

, FINC201

FINC203

Strategic Marketing

The course takes a managerial perspective and focuses on strategic decisions relating to the analysis, development, implementation and control of marketing strategies needed to gain and sustain an organisation's competitive advantage. Students learn various strategic tools and techniques that assist in evaluating the effectiveness of marketing strategies. New approaches to marketing practice are also covered. Instructional methods include the case studies and a group-based project.

15 points

(1) MKTG201; and (2) MKTG202; and (3) MKTG204

MGMT 316; MKTG 301

International Marketing

This course introduces students to core topics in international marketing. The course is fundamental to almost all career paths for students in the marketing field with firms that have an international dimension to their marketing strategies. The course is also complementary to the other offerings in International Business.

15 points

At least 30 points of 200-level courses in MKTG

MGMT316

Tourism Marketing and Management

An integrated course that examines contemporary strategies and issues in tourism marketing and management for destinations, firms, national and regional tourism organisations.

15 points

Any 60 points at 200-level or above

International Entrepreneurship

International Entrepreneurship is a course designed for those interested in the practices of ‘the entrepreneur’, and who wish to build on their existing understanding of international business. The main focus of this course is the entrepreneur as an international business operative. The course discusses issues such as: the nature of entrepreneurship, the changing global environment, expansion through franchising, culture and the international environment, and the dark side of entrepreneurship. International case studies, local case studies and recent research findings are used extensively, and students will be encouraged to analyse these through the application of the theoretical material presented during lectures.

15 points

45 points at 200-level or above in MGMT or MKTG