MBAM606

Societies in Smart Cities

15 points

Not offered 2022, offered in 2020, 2021

For further information see Master of Business Administration Programme

Description

The OECD in its Transformation for Public Value report suggest that cities are the first to react to transformational shifts that citizens go through. Quality of life for the city's residents should intertwine with organisational purpose and impact. Amazon's experience of pitting 20 cities against each other to bid for its second HQ followed by the community backlash when it selected New York City is a case in point. So, how do organisations respond? What data would organisations need to harness and how can this inform organisational strategies? Societies in Smart Cities extends the deliberation of smart cities to comprehend how the related technological innovations create value and impact on society.

Prerequisites

Subject to approval of the MBA Director.