Organic (non-advertising) Posts
Images
There are no official size guidelines for Facebook organic posts, however the larger the image the more engaging it will look.
As a guideline:
- Image size: Max 1,200 x 900 pixels
- Ensure the image is at least full-width when displayed in the News Feed (minimum 504 px wide)
Text
- Try to keep Facebook post text short and snappy
- Limit the post to one or two sentences
- Try to end your post with a call to action or a (shortened) link to find out more
- Posts that entice people to like or comment will receive more engagement – widening your post's reach
- Always check for spelling or grammatical errors before posting