Business Analytics brings in data from areas such as accounting, marketing, and economics to help make better business decisions, improve customer services, and implement growth strategies using tools like machine learning.
- Use data to recognise and plan future developments, and identify new opportunities in business.
- Flexible study so you can focus on your interests, such as accounting, marketing, economics, and software programming.
- Include Business Analytics as a minor in a wide range of degrees for a data-informed career.
Business Analytics major
For the major in the Bachelor of Data Science, complete the following courses:
- Two courses chosen from these options
Plus one course chosen from:
Two courses chosen from one of the following:
Business Analytics minor
For the minor in the Bachelor of Arts, Commerce, Digital Screen, Health Sciences, Science, Social and Environmental Sustainability, Sport Coaching, or Youth and Community Leadership, complete the following courses:
All areas of industry are run by data, and having the skills to analyse and interpret data will make you an important part of growing businesses and keeping our world more informed. Data scientists are in demand as it is an area that faces significant skills shortages globally.
Some career pathways could include:
- Business analyst
- Strategic consultant
- Data scientist.
Find out more about what you can do with a degree from UC.
Reception Level 2, Meremere Building – see campus maps
Te Kura Umanga | UC Business School
Te Whare Wānanga o Waitaha | University of Canterbury
Private Bag 4800
Browse related subjects to Business Analytics
Choose an area that you are interested in and learn how UC's extensive range of study options can let you study what you want to.
Marketing goes beyond advertising and sales pitches — it analyses customer needs to design and produce goods or services that match buyer expectations, or even ...