PROD110-21S1 (C) Semester One 2021

Product Design Principles

15 points

Details:
Start Date: Monday, 22 February 2021
End Date: Sunday, 27 June 2021
Withdrawal Dates
Last Day to withdraw from this course:
  • Without financial penalty (full fee refund): Sunday, 7 March 2021
  • Without academic penalty (including no fee refund): Friday, 14 May 2021

Description

Introduction to formal aspects of design practice, including the detailed design brief, important influences and influencers in design throughout history, and the place of design in the context of cultures, nations and users. Critical practical skills, including freehand, digital and technical drawing, as well as prototyping skills using paper, card, 3D printing, laser-cutting, modelling foam and wood.

The goal of this course is to introduce students to formal aspects of design practice, including the development of a formal design brief, to explore the important influences and influencers in design throughout history, and to provide an understanding of the place of design in the context of cultures, nations and users.

Also introduced are critical practical skills needed in Product Design, including freehand, technical drawing, as well as prototyping skills using paper, cardboard, modelling foam and wood. At the end of the course, students should be well prepared to engage in the creative design processes required in the Semester 2 course, PROD101.

Learning Outcomes

  • At the end of this course, students will be prepared to engage in practical design projects and
  • know how to write a detailed design brief
  • have developed an awareness of ethical and cultural issues, particularly as they apply to
           indigenous peoples in the context of design
  • understand the importance of aesthetics, affordance, ergonomics and human factors in
           product design
  • have experienced practical prototyping aspects of design projects using card, foam and
           wood materials
  • have experienced modern computer-based prototyping equipment such as 3D printing and
           laser cutting
  • have knowledge of different design processes, major influences and methodologies,
           historical events and movements in the world of design
  • understand essential shifts and paradigms in understanding of the built environment
  • developed their critical thinking about things and events and understand socially and
           culturally responsible design practices, especially in the context of bi-cultural and multi-
           cultural competencies in the context of design
  • expanded their freehand sketching, technical drawing, digital drawing, computer-aided
           design, visual communication and presentation skills

Restrictions

Restricted to students enrolled in the BProdDesign, the BProdDesign/BCom and the BProdDesign/BSc.

Course Coordinator

Bahareh Shahri

Course Administrator

Alison Lowery

Lecturer

Wendy Zhang

Assessment

Assessment Due Date Percentage  Description
Technical Drawing 15% Technical Drawing: Assignments, in class test and final toy project. Due Week 11 (20-24th of May)
Final Exam (on lecture material) 20%
Model Making 30% Final Showcase: Carboard Model (teams of 3) 5% Due 18 -22 March, Foam Model (individual project) 5% Due 18 -22 March, Carboard Cutter (teams of 2) 5% Due 29 April - 3rd of May, Wooden Toy (teams of 4) 12% Due 27 -31 May, Postcard (individual project) 3% Due 31 May,
Assignment 1 (on lecture material) 30 Mar 2020 10%
Assignment 2 (on lecture material) 15 May 2020 10%
Freehand Drawing 27 May 2020 15% Assignments, in-class activities and toy project. Four series of individual drawings and 1 teamwork.


Please see Course Outline on Learn for a full breakdown of assessments.

Textbooks / Resources

Recommended Reading

Burdek, Bernhard E. et al; Design : history, theory and practice of product design ; Second revised edition; Birkhauser, 2015.

Milton, Alex. , Rodgers, Paul; Research methods for product design ; Laurence King Pub., 2013.

Notes

This course is restricted to students enrolled in the BProdDesign, BProdDesign/BSc or BProdDesign/BCom degrees

Indicative Fees

Domestic fee $986.00

International fee $5,500.00

* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.

For further information see School of Product Design .

All PROD110 Occurrences

  • PROD110-21S1 (C) Semester One 2021