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An introduction to Electronic Commerce (e-Commerce) principles and practices based on the relationship between business development and strategy, internet technology and the social and legal environment. The course examines a range of internet technologies including social media and mobile technologies focusing on how organisations can use these to improve their performance and relationships with customers and suppliers. Concepts are applied to real life case scenarios. Students develop practical skills by designing a prototype B2C application and applying user experience design principles.
INFO253 introduces the student to Electronic Commerce (e-Commerce) principles and practices covering Business-to-Consumer and Business-to-Business systems as well as the technological infrastructure necessary to support these systems. Practical application of concepts will be carried out in tutorials based on real life vcase studies. Students develop practical skills by designing a prototype B2C application and applying user experience design principles. Included in the course will be discussion of legal and societal issues related to this important development in the field of Information Systems.
On completion, the students will be able to:1. Identify and describe unique features of internet technology and their business significance.2. Apply e-commerce business models to various settings and make recommendations to achieve strategic business purposes.3. Explain and apply key usability principles to design web pages.4. Identify key security threats in e-commerce environments.5. Identify the tools to establish secure internet communication channels.6. Discuss the ethical, social and political issues raised by e-commerce.7. Demonstrate knowledge of the role of internet technology in the supply chain and procurement process.8. Design a prototype B2C application.
This course will provide students with an opportunity to develop the Graduate Attributes specified below:
Critically competent in a core academic discipline of their award
Students know and can critically evaluate and, where applicable, apply this knowledge to topics/issues within their majoring subject.
Employable, innovative and enterprising
Students will develop key skills and attributes sought by employers that can be used in a range of applications.
Engaged with the community
Students will have observed and understood a culture within a community by reflecting on their own performance and experiences within that community.
(1) INFO123 or INFO125 or COSC121 or COSC122; and (2) An additional 15 points
Laudon, Kenneth C. , Traver, Carol Guercio;
E-commerce : business, technology, society
Additional readings and supporting material will be provided as necessary.
Domestic fee $877.00
International fee $4,438.00
* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.
For further information see
Department of Accounting and Information Systems on the
departments and faculties