Strategy and Entrepreneurship


Strategy and Entrepreneurship are high-level business activities, performed by managers and executives and which drive critical business decisions, overall direction and profit maximisation.

Entrepreneurship focuses on how to recognise and exploit business opportunities by using innovation, leveraging risk and taking effective competitive action.

Together Strategy and Entrepreneurship help managers grow businesses and establish new ventures.

UC's Strategy and Entrepreneurship major has close ties with UC's Centre for Entrepreneurship (UCE), a unique venture that offers students the chance to "get their hands dirty" in business. UCE's flagship course, BSNS 290, enables a student to undertake a project for a start up.

UCE's Incubator and Summer Start Up programmes enable budding entrepreneurs to join a community of like-minded students and staff, access useful resources, gain experience and learn the basics of establishing a new business or take on an internship.

Our programme is flexible and has an industry-focused, international and hands-on approach offering a variety of opportunities for students to get involved in start ups, business competitions, study tours, internships and overseas exchanges. Our graduates experience a wide range of learning outside lecture theatres in businesses of all sizes and are work ready upon graduation.

A popular choice as a double major, it complements most other subjects but in particular Management, Marketing, Finance, Human Resources and Information Systems. An Entrepreneurship minor or double major with Strategy and Entrepreneurship is a highly marketable addition to a graduate's CV.

UC Strategy and Entrepreneurship courses cover a diverse range of current topics such as International Business, Innovation Management, Strategic Management, Strategy Processes and Practice, Entrepreneurship and New Ventures, Social Entrepreneurship, and more. Explore the full list of courses offered in Management 

UC offers a minor in Entrepreneurship which allows Bachelor of Commerce or Bachelor of Arts students to complement their major subject with study in a different discipline. This increases knowledge at undergraduate level as well as employability.

Strategy and Entrepreneurship students who wish to obtain a higher qualification could consider the Master of Commerce (in Management), which involves 12 months' of study and a thesis.

Students interested in completing a Doctor of Philosophy (Strategy and Entrepreneurship) should contact our staff to discuss opportunities for supervision.

The Graduate Diploma in Commerce provides an overview of the various functions of Strategy and Entrepreneurship to people with a non-commerce background. It will help students whose first degree is in Arts/Science/Engineering/Education gain an understanding of the concepts, tools, frameworks and language of business. It will also provide students who do not have a degree in Commerce or Management a pathway into Honours and Master's Programmes.

For postgraduate study enquiries please contact:

Sarah Wright

Associate Head of Department - Management, Marketing and Tourism
MCom coordinator
Merermere - Room 233

Sanna Malinen

Associate Professor
PhD coordinator
Meremere 337
Internal Phone: 93787

Strategy and Entrepreneurship students may take part in internships and projects throughout the year. Some involve specific internships, while others may be part of project-based courses at 300-level.

The placements are usually project-based Stage 3 university courses for credit and provide support to organisations for current projects or for future wish-list projects which have been shelved due to time or financial constraints. Students are exposed to real life challenges and gain work experience.

For all enquiries about internships please contact:

Bernard Walker

Associate Professor
Internship coordinator
Meremere 343
Internal Phone: 93817

The SDS Business Case Competition is an annual international business case contest developed by the Student Development Society (SDS).

The event is a unique collaboration between Victoria, Auckland, AUT, Waikato, Canterbury and Otago universities. With financial and human resources from these universities, SDS provides invaluable opportunities for students.

The competition brings together teams of four students from the six universities. Over the course of three national competitions throughout the year, the teams compete against each other before being joined by an additional six teams from around the globe for a finals week in Queenstown.

At each of the three national competitions, teams have five hours to analyse a business case and prepare their solution for the panel of five judges. The judging panel, alongside an academic from the host university, includes four individuals from the local business community. The competition is designed to emulate a real world scenario in which a team of consultants prepare and present a solution to a board of directors.

Participating in the competition in itself is a highly rewarding experience. You will build your confidence, develop team and leadership skills, hone your analytical thinking and become a polished presenter. As well as the national competitions, the finals week in Queenstown is an opportunity for you to go up against teams from around the globe to further expand your networks on a global scale and benchmark against world-class standards.

Key benefits include:

  • A point of difference for potential employers.
  • Expand your professional networks.
  • Receive fully funded travel around New Zealand.

Key dates:

  • March: Expressions of interest and trials
  • April: Round 1
  • May: Round 2
  • July: Round 3
  • August: Finals week in Queenstown

For all enquiries:

A not-for-profit UC company run by students, entré is for all tertiary students in the Canterbury region. It aims to foster an entrepreneurial spirit, to encourage innovation and creativity and to educate students in the basic elements of business development.

entré hosts competitions, workshops and networking events, including seminars designed to cover the basic knowledge essential to an entrepreneur. They are presented by industry experts. Each seminar provides relevant and practical knowledge for students hoping to enter the business world.

So, whether you are in Commerce, Engineering, Arts, Law, Science or Education – entré offers something for everyone.

180 Degrees Consulting is the world’s largest student-driven consultancy, with operations in over 150 universities, spread over 35 countries. Each year the Canterbury branch trains and supports small teams of students as they carry out projects to help charities and not-for-profit organisations achieve a greater social impact.

These projects can range from marketing plans to growth strategies, and students receive the guidance of industry mentors throughout. Organisations are assisted in the development of innovative, sustainable and practical solutions, while our students build their skill-sets and make meaningful contributions.


Learn from our students' experiences

For more information on studying Strategy and Entrepreneurship

contact a member of staff

News, events and seminars