Seminar Series

Indigenous Cultural Values and Accountability Reporting


Professor Russell Craig and Dr Susan Wild


University of Portsmouth, UK and UC

Time & Place

Tue, 26 Sep 2017 15:00:00 NZDT in Law 411

All are welcome


We argue that indigenous communities should be regarded as a stakeholder and propose that indigenous cultural values be adopted to improve and extend accountability reporting. Specifically, we contend that indigenous values should be reflected in annual accountability reports to help achieve a form of integrated reporting that is more broadly inclusive of sustainability principles. We draw on the indigenous Māori culture of New Zealand (Aotearoa) for support. We fuse Western literature-based scholarship with written literature and oral information provided by Māori scholars who possess traditional indigenous knowledge.

We highlight three overarching traditional Māori values: spirituality (wairuatanga); intergenerationalism and restoration (whakapapa); and governance, leadership and respect (mana and rangatiratanga). We show the potential for entities to adopt these cultural values and to exercise accountability in a way that broadly extends the original sustainability-related objectives of integrated reporting. The case we present draws attention to the capacity for the inclusion of traditional indigenous cultural perspectives in accountability reports to enhance understanding of indigenous communities, encourage multi-cultural tolerance, and help effect sustainability-focused integrated reporting.


Russell Craig is an internationally recognised scholar who is a Professor at the Portsmouth Business School, University of Portsmouth, UK. He is also an honorary adjunct professor at the University of Canterbury, New Zealand and at Victoria University, Melbourne, Australia.

His main research interests include financial reporting, management education, and the accountability discourse of executives. A central concern that underlies much of Professor Craig's research is to make accounting and financial reporting better and more objective. His work exposes the folly of unquestioning acceptance of measures contained in published accounting reports and in narrative accounts by CEOs.

Professor Craig is the author of about 200 research papers, research monographs and book chapters. His two major scholarly books are CEOSpeak: The Language of Corporate Leadership (MQUP 2006, with Joel Amernic); and John Croaker: Convict Embezzler (MUP 2000, with John Booker). He is currently an editorial board member (or editorial adviser) of Accounting, Auditing & Accountability Journal; Accounting Forum; and Accounting and Business Research. In 2000, Professor Craig was awarded the Australian National University Vice Chancellor’s Award for Teaching Excellence.