Sussie Morrish

Associate ProfessorSussie Morrish

Meremere 230
Internal Phone: 93794


Research Interests

Sussie's research interests revolve around the interface between marketing and entrepreneurship, portfolio entrepreneurs, airline alliances and strategic marketing. In particular, she investigates various strategic approaches to internationalisation, corporate venturing, sustainability and entrepreneurial decision-making. Her current research includes the effect of disasters on entrepreneurial businesses.

Recent Publications