UC Design

UC Design

UC brand essentials: coat of arms logo

Clear space

It is important that a clear (exclusion) area around the logo is maintained to ensure the logo is never crowded. No text, imagery or other visual information should appear within this zone. When space is limited then please contact UC Design for advice.

 Pic showing amount of space

Minimum size

To ensure legibility, the logo must never be used below 25mm in height for the colour version, and 15mm for black and white version.

 min 25mm min 15mm

Do not separate the elements

Under no circumstances is the logo to be separated into parts. The shield is not permitted to be used on its own.

 split elements

Negative vs reversed

Use the correct negative version when using it on a black background. Do not reverse the logo otherwise the shield reverses incorrectly.

right negativewrong (reversed)

Examples of misuse

What not to do.

  

More information

  • The University of Canterbury logo is not to be reproduced or used on non-University material without permission. Permission and logo requests can be made to UC's Student Recruitment and Development's Marketing Team.
  • UC Brand policy (links to advertising brand policy, brand manual, and templates)

Print the information

Download printable version of UC brand essentials: coat of arms logo (PDF, 354KB)