Marketing

100-level

MKTG100
Principles of Marketing
15 points
Semester One 2023
Semester Two 2023

200-level

MKTG201
Marketing Management
15 points
Semester Two 2023

MKTG202
Marketing Research
15 points
Semester One 2023

MKTG204
Consumer Behaviour
15 points
Semester Two 2023

MKTG205
Services Marketing and Management
15 points
Semester Two 2023

MKTG230
Business, Society and the Environment
15 points
Semester One 2023
Semester Two 2023

MKTG240
Tourism, Hospitality & Events Management
15 points
Semester One 2023

MKTG241
Hospitality Marketing and Management
15 points
Semester Two 2023

300-level

MKTG305
Strategic Marketing
15 points
Semester One 2023

MKTG308
Special Topic: Cultivating Wisdom and Well-Being for Personal and Professional Growth
15 points
Semester Two 2023

MKTG309
International Marketing
15 points
Semester One 2023

MKTG310
Customer Experience
15 points
Semester Two 2023

MKTG314
Tourism Marketing and Management
15 points
Semester One 2023

MKTG315
Marketing for Behavioural Change
15 points
Semester Two 2023

MKTG316
Digital Marketing
15 points
Semester Two 2023

MKTG317
Sustainable Tourism Enterprises and Destinations
15 points
Semester Two 2023

MKTG340
Event Management and Marketing
15 points
Semester One 2023

MKTG349
Applied Tourism Management and Marketing Project
15 points
Semester Two 2023

Postgraduate

MKTG603
Advanced Consumer Behaviour
15 points
Semester One 2023

MKTG605
Advanced Strategic Marketing
15 points
Semester Two 2023

MKTG609
Advanced Services and Tourism Marketing
15 points
Semester One 2023

MKTG611
Current Topics in Marketing
15 points
Semester Two 2023

MKTG620
Research Methods for Marketing
30 points
Semester One 2023

MKTG680
Marketing Dissertation
30 points
Any Time Start 2023

MKTG694
MCom Thesis
90 points
Any Time Start 2023

MKTG695
MCom Thesis
120 points
Any Time Start 2023

MKTG790
Marketing PhD
120 points
Any Time Start 2023
Any Time Start 2023 (Distance)

Not Offered Courses in 2023

Marketing

300-level

MKTG307
Advertising and Promotion Management
15 points
Not offered 2023, offered in 2020 , 2021 , 2022 , 2024 , 2025
For further information see MKTG307 course details

MKTG311
Retail Marketing
15 points
Not offered 2023, offered in 2019 , 2020 , 2021 , 2022 , 2024
For further information see MKTG311 course details

MKTG390
Marketing Internship
15 points
Not offered 2023, offered in 2017 , 2018 , 2019 , 2020 , 2021
For further information see MKTG390 course details